Patanjali nailed it when he said: "Sthira Sukham Asanam" (Asana is a steady comfortable posture).
One of the most important functions of a Yoga mat is to provide grip. Slipping around can make your practice ineffective, or even dangerous.
They took all of this to heart, they scoured the planet for the best possible materials for the Liforme Yoga Mat.
"We believe our revolutionary "GripForMe" material is the grippiest Yoga mat material currently available on earth. And it stays grippy even when 'sweaty wet'."
Feeling is believing. GripForMe.